Sustainability – from theory to practice

A deep dive into how sustainability is perceived and how it shapes daily behaviors and consumption choices

Price: 250 EUR + VAT

What’s inside this report?

 

  • A clear understanding of how respondents perceive sustainability and how it shapes their daily behaviors and consumption choices
  • An in depth look at how people define sustainability and describe their personal journey with the concept
  • Key insights into the needs and expectations consumers have from brands to support a sustainable lifestyle

 

What methodology did we use?

 

This study combines multiple approaches:

  • Desk research
  • Wave’s internal expertise and insights from previous studies
  • Qualitative research: Online In Depth Interviews (IDIs) and Online Focus Group Discussions (FGDs)
  • Quantitative research: self completed online questionnaire

 

What you’ll receive?

 

  • A 45 slide PDF report packed with detailed findings and actionable recommendations
  • A 60 minute online presentation and brainstorming session with the Wave team to discuss results

 

How to get it?

Simply email us at office@waveresearch.ro or reach out fill out our contact form and we’ll be in touch as soon as possible.